Android Developer Story: Jelly Button Games grows globally through data driven development

Your ads will be inserted here by

Easy Ads.

Please go to the plugin admin page to set up your ad code.

Posted by Leticia Lago, Google Play team

For Jelly Button Games, understanding users is the key to creating and maintaining a successful game, particularly when growth relies on moving into overseas markets. The team makes extensive use of Google Analytics and Google BigQuery to analyze more than 3 billion events each month. By using this data, Jelly Button can pinpoint exactly where, when, and why people play their highly-rated game, Pirate Kings. Feeding this information back into development has driven active daily users up 1500 percent in just five months.

We caught up with Mor Shani, Moti Novo, and Ron Rejwan — some of the co-founders — in Tel Aviv, Israel, to discover how they created an international hit and keep it growing.


Your ads will be inserted here by

Easy Ads.

Please go to the plugin admin page to set up your ad code.

Learn about Google Analytics and taking your game to an international audience:

  • Analyze — discover the power of data from the Google Play Developer Console and Google Analytics.
  • Query — find out how Google BigQuery can help you extract the essential information you need from millions or billions of data points.
  • Localize — guide the localization of your app with best practices and tools.


Android Developers Blog

Your ads will be inserted here by

Easy Ads.

Please go to the plugin admin page to set up your ad code.

Leave a Reply

Your email address will not be published. Required fields are marked *

*

* Copy This Password *

* Type Or Paste Password Here *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>